← Back to work Consumer App

FlexEx

AI fitness app that generates personalized workouts on demand with real-time editing.

Role Founder & Product Builder
Timeline 12 months
Status Available on App Store
React NativeFirebaseCloud FunctionsTypeScript
Problem

The challenge

Static workout apps can't keep pace with changing goals, equipment access, or in-session adjustments. FlexEx pairs AI generation with live editing so every routine stays personal.

Role

Where I focused

Drive product strategy, design system, and end-to-end development—from AI workout engine and Expo architecture to Firebase services, release management, and accessibility compliance.

Process

How we approached it

AI Workout Engine

Developed intelligent workout generation system that creates personalized routines based on fitness level, available equipment, and user goals.

Live Editing Interface

Built intuitive drag & drop functionality allowing users to reorder exercises, swap alternatives, and modify workouts in real-time during training.

Cross-Platform Architecture

Implemented scalable React Native + Expo architecture with TypeScript-first models, shared UI tokens, and remote-config driven feature flags.

Outcomes

What shipped

  • Successfully launched AI-powered fitness app on iOS App Store with 4+ rating
  • Implemented real-time workout editing with drag & drop functionality
  • Built scalable React Native architecture serving personalized workout generation
  • Achieved full App Store compliance with privacy-first design and anonymous usage
Reflection

What I learned

Building flex ex taught me the complexity of creating truly adaptive user experiences. The biggest challenge was balancing AI-powered automation with user control - ensuring the AI suggestions felt intelligent while giving users complete editing freedom. The live editing feature required careful state management and smooth UI interactions that feel natural during workouts. Most rewarding was seeing how the combination of AI personalization and real-time customization created something genuinely different in the fitness app space.
Tech Stack

Technologies & Tools

Platforms, tools, and infra I use across product development, analytics, and delivery.

  • Design & Development

    • Figma
    • Git
    • GitHub
    • VS Code
    • ChatGPT
    • Claude Sonnet
    • Cursor
    • Jira
    • Notion
  • Cloud & Infrastructure

    • AWS
    • Google Cloud
    • Cloudflare
    • Docker
    • GitHub Actions
  • Analytics & Monitoring

    • Mixpanel
    • PostHog
    • Google Analytics
  • Languages & Frameworks

    • TypeScript
    • JavaScript
    • Python
    • Swift
    • React
    • React Native
    • Astro
    • Node.js
  • Databases & Backend

    • PostgreSQL
    • Redis
    • Supabase
    • Firebase
    • GraphQL
  • Testing & Mobile

    • Jest
    • Cypress
    • Playwright
    • Postman
    • Expo
    • Xcode
    • SwiftUI
    • TestFlight